At the Longlin Dam in Pinghedong Village, Yangmeishan Town, live streaming influencers set up their equipment and showcased local agricultural products, such as acorn tofu, to the online audience. This novel approach opened up new sales channels for local agricultural products.

 

On that day, the participants also visited Pinghe Harvest Square, Lotus Pond in Pinghe Village, and Yuemei traditional ancient village, capturing the beauty of rural landscapes and delicacies through live streaming on their mobile phones, thus showcasing the charm of picturesque rural areas.

 

In recent years, Yizhang County has been increasing investment in infrastructure and accelerating the development of an e-commerce ecosystem. The county has established models for e-commerce live streaming sales and talent training, facilitating the integration of production and sales for small rural private enterprises and large-scale growers, and promoting traditional agriculture.