12 companies from Chenzhou, including Fengchu Legend, Jinxian Ecological Farm, Dongshan Yunwu Tea, Dongjiang Fish Food, participated in the expo.

 

The Chenzhou pavilion covered an area of 108 square meters, making it the largest exhibition hall among all participating cities in Hunan Province. 

 

The pavilion showcased Chenzhou’s specialty food ingredients and products related to the catering industry chain (such as knives, cooking utensils, and environmentally friendly bamboo tableware).

 

At the exhibition site, promotional videos such as “I am Chenzhou” and “Chenzhou Taste” were played repeatedly, along with promotional videos of participating companies, introducing high-quality food ingredients, local cuisine, and cultural tourism resources of Chenzhou to attendees.

 

After consultation with the organizers of the exhibition, the Chenzhou Chamber of Commerce arranged several teams to do livestreaming at the Chenzhou Pavilion, promoting the enterprises and their products.

 

 

During the exhibition, the Chenzhou Pavilion invited relevant food and vegetable associations in the Greater Bay Area, such as the Guangzhou Chain Operation Association, the Guangzhou Food Industry Association, and the Guangzhou Food Enterprise Association, as well as large chain supermarkets and large food companies to visit the pavilion and conduct on-site negotiations with Chenzhou enterprises.

 

The series of high-quality and distinctive products from Chenzhou were highly sought after by buyers. Most of the products were sold out on the spot. 

 

Dongjiang Fish Group, Dongshan Yunwu Tea, Guanghong Agriculture, Dongjiang Lake Fruit Industry, and Baisheng Fanji Preserved Meat Company respectively reached purchase and sales agreements with CR Vanguard, Hairun Food and other large supermarkets and related companies, with an expected annual sales revenue of no less than 80 million yuan. 

 

Jinxian Ecological Agriculture reached a preliminary agreement on brand promotion and product agency with Guangzhou Fangcun Tea City, which has finalized arrangements for a visit to the base. 

 

Fengchu Legend plans to help the company expand its single offline channel to to online and offline channels by partnering with a package of online brands.

 

Lilo Tea showcased new products such as tea liquor and tea flower honey, which received widespread praise for their aroma and taste, taking a solid step towards diversified management of peripheral products.

 

During this exhibition, the Chenzhou delegation signed five contracts with a total value of 80 million yuan, reached four tentative agreements worth nearly 100 million yuan, and reached three cooperation agreements of intent. The on-site product sales exceeded 600,000 yuan.