This competition, centered on profound historical culture, rich revolutionary culture, and active modern culture of Hunan, aimed to guide tour guides to pay attention to the role of culture in tourism activities, expand the boundaries of deep integration of culture with tourism as well as technology, and improve the quality of Hunan’s tour guides.

 

As a platform and window to showcase the professional style of tour guides and convey positive energy, it is of great significance for strengthening the construction of the tour guide team, enhancing the professional ability of tour guides, and promoting the professional identity of tour guides in our province. 

 

 

There were such sections as theme promotion, on-site creation of tour guide scripts, hands-on guide, and theme speeches to assess the comprehensive professional abilities of contestants.

 

“The creation of tour guide scripts can truly test the cultural and professional qualities of the contestants. Collecting materials and immersive simulated on-site explanations are the routines of our daily work,” said a tour guide from Chenzhou City. 

 

“Hands-on guide is an important assessment of the daily work of tour guides. It can help us standardize the guide process and improve our overall quality,” said a tour guide from Changsha City. 

 

Chinese source: icswb