As an online and offline smart retail enterprise driven by data, Better Life branch has set up 17 outlets across Chenzhou since its first outlet established in 2003, realizing the annual sales of 1 billion yuan and creating more than 2,000 jobs for the society.

 

The outbreak of the Covid-19 pandemic in early 2020 took a heavy toll on Better Life which is mainly engaged in retail industry. “BBG New World Commercial Complex had to be closed for a whole month, causing great economic loss of tens of millions of yuan.” Mr. He said that the Party Committee and the Government of Chenzhou provided all-round help for Better Life in a timely manner. Preferential policies such as tax reduction, rent reduction and subsidies helped reduce nearly five to six million yuan of operating costs for the enterprise.

 

“It was not enough to make up for the enterprise’s losses, but it timely met its urgent needs,” He Haihua recalled. Besides, the committee and the government provided anti-pandemic supplies including disinfectant, thermometer guns and masks, and guided epidemic prevention work, which ensured that enterprises could operate safely and orderly.

 

To improve the business environment, Chenzhou has not only implemented preferential policies but also improved the work style of departments at all levels.

 

In recent years, Chenzhou has made great efforts to build first-class business environment. Liu Zhiren, secretary of the Chenzhou CPC Municipal Committee requested that departments at all levels in Chenzhou provide all-round services for enterprises to build a new type of cordial and clean relationship between government and business.

 

Mr. He thinks highly of the services departments of Chenzhou provide for enterprises and said: “With the regular and institutionalized communication and contact mechanism between government and enterprise, enterprises can receive door-to-door services from departments in a timely manner.”

 

In June 2021, the Better Life outlet in Fumin Commercial Complex received a notice of closure since the complex would undergo reinforcement, decoration and investigation of security risks. Worse still, they were not informed of the time when such closure would end.

 

“For an enterprise mainly engaged in retail industry, such closure would cause huge economic losses.” Mr. He later contacted Beihu District and reported the situation.

 

“It was unexpected that the government would send relevant staff to the site for coordination and replanned the construction scheme, which not only ensured the outlet’s normal operation but also the smooth construction.”

 

Government departments have helped enterprises solve problems in a timely manner, bringing them warmth and care.

 

“In the past, departments would first punish enterprises for their irregularities. But now they put service and guidance in the first place, making a pleasant working environment.”

 

Seeing the continuously improved business environment, Better Life has full confidence in its future development in Chenzhou. He Haihua said: “We will continue to seek development in Chenzhou and strive to build a better consumption platform. We will seize the opportunity of Chenzhou’s upgrading traditional consumption and cultivating multi-level consumption to further promote the differentiation, individuation and customization of consumer products and services. We will further tap the huge consumption potential of Chenzhou, help it build a regional consumption center and make greater contribution to a modern Chenzhou.