It was reported that first Rucheng Farming Culture Festival & awarding ceremony of most beautiful beauty of rice was handled out in the field of Xufeng Farm of Yongfeng town, Rucheng county after autumn harvest on November 28, 2015. Thanks to the festival, local farmers enjoyed their happiness of harvest, and the visitors from urban area enjoyed a unique farming culture feast.

Folkloric show, display of characteristic agricultural products, display of farming culture, experiencing of farming, beauty of rice show, awarding ceremony, and some other activities were held on this festival which attracted over 1000 audience. It was introduced that Rucheng is the cradle of plough, one of Shennong’s invention. It was purposely to explore more connotation of Rucheng county’s farming culture and forge a rural cultural tourism brand by handling this farming festival.