Mangshan Mountain sees boom in winter tourism
2023-01-21
The Spring Festival holiday coming soon will be the first golden week after the implementation of the “10 new measures” to optimize COVID-19 response, which is also regarded as a weather vane for the accelerated recovery of the tourism market.
Affected by the strong cold air, the first rime landscape of 2023 was seen at Mangshan Mountain Scenic Area in Yizhang County on January 16, which made it popular and ushered in a strong recovery of the tourism market.
In the Wuzhi Peak Scenic Area of Mangshan Mountain, the rime hangs all over the branches. Looking into the distance, the mountains become a silver world, and tourists can’t help taking pictures of this spectacular view.
Despite the cold weather, tourism at Mangshan Mountain has gone up from 2,000 people on New Year’s Day to more than 5,000 people on a single day now.
Mr. Zhang has just recovered from the COVID-19 infection. This time, he traveled in Mangshan Mountain by taking cableway and elevator to reach the peak top of 1,900 meters. “The snow scenery of Mangshan Mountain is so gorgeous, and it is easy to climb the mountain. I saw many old people and children reach the top of the mountain like me.”
Wuzhi Peak Scenic Area is a new mountain scenic area with barrier-free facilities, the first of its kind in China. With the release of the “10 new measures” and “Class B management” policies, Mangshan Mountain rapidly announced 2023 as the year of tourism revival. Jiang Mengnan, one of the inspirational role model honored in 2021 from Mangshan, sent an invitation to domestic and foreign tourists to visit Mangshan Mountain in winter.
This year, the 2nd Hunan Tourism Development Conference will be held in Chenzhou, with the construction of Wuzhi Peak Scenic Area (Phase II) as the supporting project. The scenic area intends to invest 25 million yuan to improve the infrastructure, upgrade the barrier-free roads, and build tourism reception services, shopping and dining facilities.
Under the promotion of a series of favourable policies and measures such as the optimization of the epidemic prevention and control policy, the holding of the 2nd Hunan Tourism Development Conference and the introduction of winter tourism marketing measures, the tourism market of Mangshan Mountain will definitely usher in a brand new spring.
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