It was reported that Chen Rongwei- Secretary of Zixing Municipal Party Committee investigated Sanxiangsishui demonstration community of entrepreneurship, especially investigated the operation of Ledongjiang tourism web.
Ledongjiang tourism web is the first large-scale comprehensive tourism e-commerce platform available for Dongjiang Lake, and it is a technological internet company on developing tourism products with virtual reality technology. It devotes to provide comprehensive internet technology supports for Dongjiang Lake national 5A landscape by integrating the industrial chains as food, accommodation, travel, shopping, entertainment, and etc. with the help of internet, mobile internet, and virtual reality technology. It is purposely to forge a smart tourism project and provide the tourists and tourism practitioners with high quality travel experience and one-stop comprehensive e-commerce service. It mainly provides the booking services of ticket, rural inn, hotel, car, food, special product, entertainment, and etc.
Ledongjiang has handled out an activity of “scan Wechat, enjoy free beer” with Tsingtao Beer Chenzhou Branch successfully in one month after it settled down in Sanxiangsishui demonstration community of entrepreneurship. Thanks for this activity, over 40,000 people hits the Wechat, which greatly helped to popularize 3rd Tsingtao Beer Festival. It gained over 20,000yuan income during this one-month trial operation period. Currently, it is working together with Xinyuan Technology to handle the online marketing promotion for China Chenzhou (Dongjiang Lake) 1st Flower & Gardening Expo.
In this July, a new batch of national 5A landscapes was released on the official web of the State Tourism Bureau. Chenzhou Dongjiang Lake landscape was enrolled into the list and became the 8th national 5A landscape of Hunan province. The other 7 ones are Zhangjiajie Wulingyuan landscape, Hengyang Mount Hengshan landscape, Xiangtan Shaoshan landscape, Yueyang Yueyang Tower-Junshan Island landscape, Changsha Yuelu Mountain-Juzizhou landscape, Zhangjiajie Tianmenshan landscape, and Ningxiang Huaminglou Liushaoqi’s hometown.
Dongjiang Lake landscape was famous as “panoramic view in a lake”. Foggy small Dongjiang, Dongjiang Dam, Longjing Canyon, and some other scenic spots are available there. It is with 160 square meters lake surface and its water quality meets the standards of national 1st grade drinking water. Currently, Dongjiang Lake landscape is the exclusive one of Hunan province with 6 national level plagues as national ecological tourism demonstration area, national 5A landscape, national scenic spot, national forest park, national wetland park, and national water conservancy landscape.
After being upgraded as national 5A landscape, Dongjiang Lake landscape paid great attention on the combination of internet and traditional tourism industry. It deeply integrated its tourism resources by internet and mobile internet and popularized them worldwide via internet, which greatly helped to attract more tourists.